Month: March 2014
Escalator Marketing: The What and How
A recent article describing 3 types of marketing left out a big one – Escalator Marketing™, and I thank Maryann, Jane, Louise and Sarah for sending emails asking why it... Read More
Booklets and Beyond – Making More Money Today Online and Offline
The following is a guest post from Paulette Ensign. Almost every week people ask my long-time colleague Paulette Ensign if “how-to” tips booklets are still viable as a product –... Read More
3 Types of Marketing: Which 1, or 2, best describes your business
A recent topic of conversation at a retreat I held in Martha’s Vineyard, and one I thought you would enjoy, is the difference between “push”, “pursuit” and “attraction” marketing. And... Read More
He Tore Apart My Website Home Page
Recently I learned that the top of my website home page was reviewed on video by one of the big gurus. After poking some fun at my name, understandably, he... Read More