My clients come to me for numerous reasons, all having to do with making more money.
Some of them are looking to create a new program, product or service. Others want to tweak the one(s) they already have by adding more value so they can charge more. In the past couple of months they’ve been asking for ideas and strategies to create a more appealing experience for their clients, customers or patients.
What do they all have in common?
What all of these solopreneurs and entrepreneurs have in common is that they’re highly motivated to make the choices and changes it takes to increase their revenue. You‘re probably thinking, “Well duh, that’s how it works, Sydney.” And yes, that is how it works… when you’re highly motivated.
But what happens to everyone else who can’t muster up that motivation? Who get stuck making less than they need, want or would just plain old like to have?
Why is it that some people find it so easy to be who and what they need to be to make six or seven-figure incomes and everyone else trudges along and just does OK?
Don’t hate them because they’re in the top 2%
Then there are those who are already making a healthy six-figures and are living a very nice life, but they can’t get past a certain point, say $300,000 a year. They’ve plateaued out and know they could do better, but it’s just not happening.
I know, none of you are going to throw a pity party for someone who’s making $300 grand a year, but it doesn’t make their personal frustration any less valid.
So what’s going on?
The list is long and everyone has more than one issue, so the combinations are endless.
The most common ones are not believing you deserve it; a subconscious limit on how much it’s possible for you to make or that it’s right to make (not making more than your father made is very common); judgments about “rich people;” and believe it or not, “receiving” issues.
No change = no progress
Also, most of the time significantly increasing your revenue means you have to make choices and changes that are often out of your comfort zone, and a lot of folks can’t get past the resistance to doing that.
And there are more reasons than you could ever imagine that are at the root of this resistance.
Those are just the tip of the iceberg; every time I think I’ve come across them all, someone shows up with a new one.
It’s not you
Seriously, it really isn’t. You’re not lazy, stupid, unlucky or any of the other excuses, stories or negative things you tell yourself. We all have negative subconscious programming, even the most successful people, but because it’s different for everyone it affects each of us differently.
And unfortunately, depending on what was going on during the first 15 – 20 years of your life, some people have a lot more of negative programming than others. And yes, I’ve also found that some people have acquired it relatively recently because of something that happened in their lives.
Want to find out more about it?
The subject of the May Member call is, “Why Aren’t I Making More Money?”, and you’ll find out why you might not be doing as well as you’d like to.
It’s a fascinating subject and there’s so much more to it than all these change-your-mindset gurus tell you. I like to think that they mean well, but either they’re completely ignorant about the subject or blame their customers when their methods don’t work.
The May call is on Wednesday the 25th at 4pm Eastern and you can register here right now. If you’re there live, you could be one of the lucky few to receive a mini-assessment to find out what’s getting in the way of YOU making more money.