Month: April 2009
Marketing Mess of the Week: Hotel Horrors
I travelled to Anaheim, California last week for Adam Urbanski's Info Profit Success 2009 workshop (which was FABULOUS, by the way) and, due to our primary hotel being overbooked, had... Read More
Affiliate Primer
When used properly, affiliate, or referral, programs are fabulous: for you (the host if you will), for your affiliates -- after all, they get to share a great resource AND... Read More
Keeping Clients in a Down Economy: Is Giving or Taking Better for Your Bottom Line?
Times are tough. There's no doubt about it. That said, I had my best month ever in March and quarter 1 was my best quarter ever. In fact, I'm on... Read More
Ethical Question: Sandy’s Response
In posting the ethical question, and I truly believe it a question of ethics and integrity yesterday, I was curious about the responses I'd get. There are, of course, no... Read More
Ethical Question: What would you do if…
Many may not feel that this is an ethical question or one of integrity, but I absolutely do. Let me set the stage...You recently raised the prices for a program/service/whatever and... Read More
It’s happening again on May 11th
For those of us who use direct mail as part of our overall marketing strategy, there's a great incentive to get something out sooner, rather than later... The US postal... Read More