Category: Extreme Client Care / Customer Experience

Replies to last week’s discussion of whether you prefer the “pretty” html format with pictures and logos or the simple text-like email format were interesting – about 85% preferred simple... Read More

A client recently asked why my “newsletters” don’t look like newsletters anymore. It’s a great question and I thought I’d share in case you’re also curious – granted, I don’t... Read More

Your programs, products and services are a huge part of your Extreme Client Care™ and vice versa. Extreme Client Care™ is all about setting yourself, your business apart. Creating a... Read More

There's a problem with the way many business owners plan their revenue and sales goals. They say something to the effect of "I want to make more than last year"... Read More

With Black Friday, Small Business Saturday, Cyber Monday around the corner and the holidays kicking into full gear, the sales are on. Sales are good right? Your customers and clients... Read More

Know someone who, every time you ask, is “busy busy”? Too “busy” to slow down and be present? Too “busy” to focus on their priority (whatever that is)? What if,... Read More

Recently I invested in a small laptop that came with Windows 10. Each time you go on the internet with it, a little window pops up asking if you’d like... Read More

If you’ve been part of my community for a while, you know that I live, breathe and preach Extreme Client Care™. First, a definition for those new to our community: ... Read More

Do you enjoy attending conferences and events?  Ones that get you out of the office to mingle and learn? Personally, I prefer smaller intimate gatherings to large ones -- for... Read More

Here are the top 3 reasons why and what you can learn from for your business. . . Not communicating until they have something to sell. One business owner sent... Read More

A colleague was hosting a “Find Your Desk” day last week and I decided to join. While I couldn’t participate in the actual day, I committed to doing and did... Read More

As a business focused on providing the best care possible, you're working with clients you enjoy. That said, not all clients are created equal and some will be your *best*... Read More

Someone recently asked me what was the tipping point in my business in terms of “knowing it would be okay and all work out”. As with most things, there are... Read More

Until just under a week ago, I’ve been a member, an Accredited Business, of the Better Business Bureau since October 2004. Dutifully paying my monthly dues – currently $46.25 –... Read More

[caption id="attachment_9344" align="alignleft" width="150"] Extreme Client Care[/caption] We used to be Comcast/Infinity customers (note the “used to”). That all changed one day when we saw a commercial for a special... Read More

"Sales Funnels" or "Funnels" are an important part of any successful-for-the-long-term, leveraged business. McDonald's "Want fries with that?" is one of the best examples. For those with online-based, virtual businesses,... Read More

Today I wanted to show you an Escalator™ (like a “sales funnel” except more wholistic in that it includes Extreme Client Care™ practices built in for more personalization without losing... Read More

We recently discussed the difference between good customer service and Extreme Client Care™ using a specific case study example. Responses to that article have been interesting. Janet Powers (WomensToolbox.com) described... Read More