How businesses tick off potential customers
Recently, a long-time friend and client celebrated her wedding anniversary -- 48 years. I called a florist in her town, ordered something very specific, confirmed they had it in stock and it... Read More
A simple way to improve the client experience
Happy New Year!  Have you ever been excited about something only to feel let down when you got it? That was me this weekend. Excited to jump into the new... Read More
A Common, and Recurring, Mistake When Sending Emails
When was the last time you experienced your emails as a member of your community? I recently joined someone's community and kept getting invites to a workshop (after I signed... Read More