Email subject lines and blog article titles: The primary difference
As I was sitting down to write today’s article on the best way to ensure retention and playing with "the title", it hit me that an email subject line and... Read More
Snippets inside…
Snippets are tidbits of info -- a buffet of content and you select what best serves you. None of the below are affiliate or referral links, just info I thought... Read More
3 Resources for Your Business
When you own a business, there are so many things to do – some you excel at and others really should be hired (or “partnered”) out. Whether you’re doing it... Read More
4 Things to Consider When It Comes to Assessing Your Business
As part of a new client conversation last week, my client asked, “How do I know if it’s time to move on from this business?” My first comment was “If... Read More
Summer is a time for growing
Summer. BBQs, swimming pools, vacations, heat, hammocks. . .a general slow down of life overall. What if we were to heed the words of the great Jim Rohn instead: “Summer... Read More
Raving Fans: Make Them Giggle with Glee
As a business focused on providing the best care possible, you're working with clients you enjoy. That said, not all clients are created equal and some will be your *best*... Read More
Tipping Point In Your Business
Someone recently asked me what was the tipping point in my business in terms of “knowing it would be okay and all work out”. As with most things, there are... Read More
5 Ways to Manage Your “To Do” List So It Doesn’t Manage You
We often talk about getting more done and increasing productivity, but what about managing your “To Do” list from the very beginning? Before things get added and take on the... Read More
Customer Loyalty Month: 5 Ways to Show Your Clients the Same Loyalty They Show You
[caption id="attachment_9344" align="alignleft" width="150"] Extreme Client Care[/caption] We used to be Comcast/Infinity customers (note the “used to”). That all changed one day when we saw a commercial for a special... Read More
Biggest Mistake in Using Virtual Assistants
Everywhere you turn, online-based business owners are told to “get help”, “delegate” or “hire a VA (virtual assistant)”. First, I wholeheartedly agree. I love virtual assistants and part of my... Read More
6 Ways to Reduce Shopping Cart Abandonment
You do all the work to build a community, not only on social media, but also: A database people have opted into Sharing regular communications Figuring out what your community... Read More
Why people invest with some businesses and not others
The Question…Ultimately, why do people invest with some online businesses and not others? Posed to me via a Virtual Day Deep Dive preparation form, I thought it was a great... Read More
7 Step Goal Setting Process + 3 Ways to Ensure They’re Achieved
So many of us create goals, resolutions and more at the beginning of the year. Some of us choose themes or projects to help keep us focused and accountable. And... Read More
Why Some Coaches are Succeeding While Many Others Struggle
With 2 weeks left in 2014, lots of business owners are in planning mode. Most of my client sessions have been around strategic planning, looking at what went right (and... Read More
How Extreme Client Care™ increases profits and sanity
We recently discussed the difference between good customer service and Extreme Client Care™ using a specific case study example. Responses to that article have been interesting. Janet Powers ( described... Read More
5 Ways to Increase Conversions with a Business Refresh
Freshening things up. Moving things about. Repurposing and giving new life to things which have started to feel a bit stale. We tend to focus on our households in spring... Read More
USP – An Example without Competition
While walking through Provincetown (known as “P-Town”, it’s the very tip of Cape Cod) this weekend, DH and I entered “Whaler’s Wharf” – little shops on both sides of a... Read More
3 Questions to Determine Business Success Longevity
In the early days of “virtual”, many established companies thought “no worries”, this virtual/digital stuff will go away or remain so small as to be inconsequential. Others embraced it wholeheartedly.... Read More