4 Ways to Incent Prospects to Become Clients
A few weeks ago we discussed three scenarios where it may make sense reduce fees (you can read it here if you missed it). And while they still hold as options, there... Read More
The Impact of Different Types of Sales
With the holidays kicking into full gear, the sales are on. Sales are good right? Your customers and clients benefit by getting your amazing quality for less money and you... Read More
Give Me a Reason. . .ANY Reason
Back in the 1970s, a classic study by Ellen Langer and colleagues showed that people using a photocopier were just as likely to let someone cut in line who said... Read More