Relationship Marketing vs Lead Generation Marketing
Replies to last week’s discussion of whether you prefer the “pretty” html format with pictures and logos or the simple text-like email format were interesting – about 85% preferred simple... Read More
Affiliate Marketing 6 Step Success Cycle Infographic
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The Telesummit Invite: Misunderstanding Relationship Marketing or ?
Recently I was invited to be a guest on a telesummit by someone I don't personally know. The invite was well-written, professional and stated that I'd be a great match... Read More
How to lose credibility, tick people off and get unsubscribes
It always amazes me when marketers assume your world revolves around them. Here's a sampling of emails I've received in the last few days which have not only led to... Read More