My goal in creating this 30 Day Blogging Challenge was to inspire you, and me, to blog more frequently — if you made the daily goal, FABULOUS! If you didn't, at least you blogged more than you otherwise would have.
Thus creating winners on all sides: you for getting increased traffic and your target audience for having access to more of your content.
We're 2/3 through the blogging challenge and here are several of my observations-to-date, many of them unexpected:
- Traffic to my blog has more than tripled — while I expected an increase, a tripling is more than expected.
- A few colleagues who had my blog imported into their Twitter and Facebook streams have taken me off – totally unexpected and when I asked why (was I writing "off topic", etc.), responses ranged from:
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- You're posting more than me and it makes me look bad to my peeps (rather short-sighted view when their peeps want them to be a resource and this does that without them having to write new content) to
- Every time I see another posting from you, I feel overwhelmed knowing I should be posting too, but am too busy (my suggestion: Whenever a client asks you a question today, jot it down with a few bullet points and VOILA! you have a blog post)
- Not one reason was because of the quality or topics of the posts — it was more about them, than the posts. This is an interesting observation about how what we do influences others.
- Inquiries about how to work with me privately or my Team have increased — knew this would happen if I stayed on topic with what my ideal clients want and need.
- Sign-ups to my blog's RSS feed have more than doubled over last month — again, knew this would happen if I stayed on topic with what my ideal clients want and need.
- Learned that my blog posts are among the most retweeted by my Twitter friends — hoped this would happen if I stayed on topic and wrote titles in a format conducive to Twitter and Facebook and thrilled that my friends appreciate the info and are happy to share with their friends.
- Invites to be a featured guest on teleseminars and on telesummits have increased. 🙂
And, one more, observation — a little unexpected, but hoped for, I really enjoy posting these brief tips, strategies and articles on a more regular basis than my ezine comes out.
If you're participating in the #30DayBlogging Challenge, I'd love to hear your observations so far. And if you're not yet participating, why not? There's 10 days left…still enough time to get yourself into a new, business beneficial routine. 🙂