What happens on the other side of your door?

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The other day, I shared a post about the first tenet of Escalator Marketing(tm): Having ONE door to your business, one door so that when prospective clients and partners visit your business, they know what you do and where/how to start learning more about you and your business.

Today, let's talk about what happens once the door is opened and your prospective clients and partners enter. . .

Thanks for watching and I'd love to know your thoughts below. 🙂