Do you use case studies or testimonials in your business?
Testimonials are fantastic – although typically short, a paragraph or so or a few minutes on video. They’re great sprinkled throughout your website and in marketing materials, on social media, etc.
Here’s one we recently received:
“Without Sandy, we’d still be aimlessly wandering through the wilderness, wondering how we can use ASM to revolutionize our business model. We’ve never worked with a partner like her before. She’s everywhere and sees things we don’t. This is so amazing. I don’t ever want it to stop.”
Predictive ROI, LLC
Then there’s the case study…
A much more in-depth piece showcasing your client, their challenges and how they overcame/are overcoming them and what’s next for them.
Case studies are ideal to share with prospective clients as they can get a feel for how you work and results others have achieved while partnering with you.