Category: Marketing Strategy & Implementation
-
Overcome Overwhelm: 3 Stages of Business
In our 3 Causes of Overwhelm post recently, we shared that the primary cause of overwhelm is trying to do… Read More >
-
3 Causes of Overwhelm
Do you find yourself working more than you should for a fraction of the results you’re anticipating? Running here and… Read More >
-
Extreme Client Care / Customer Experience, Marketing Strategy & Implementation, Revenue & Profitability4 steps for winning back former clients
You likely already know it takes less time, energy and money to keep a client than to get a new… Read More >
-
Small Business Growth Strategies
We’ve talked about becoming more productive, increasing leverage without overhead and we’ve discussed your Everest Mission during a previous training… Read More >
-
Re-engaging Your Email List
Open rates are declining. There are two primary reasons: There’s one other reason your open rate may be declining and… Read More >
-
3 Questions to Ask Before Taking On a New Client/Project
Have you ever had a tough day in the office? I had one recently and it reminded me of our… Read More >
-
Making Extreme Client Care™ Tangible
You’ve heard the saying “the devil is in the details” — so true, and the same is true of Extreme… Read More >
-
Quantifying Extreme Client Care™
It’s easy to get caught up in the “I’m too busy” or “that’s too much work” or “there just aren’t… Read More >
-
$1.5 trillion predicted by 2025 — are you getting a share?
Subscription programs are predicted to generate $1.5 trillion by 2025 according to UBS (an investment and financial services firm). What… Read More >
-
Winning the Productivity Game
While on the phone with a colleague recently, she said, “I don’t get how you can be so freakishly productive.”… Read More >
-
AI: Why we’re not embracing the trend
Do you use AI (artificial intelligence) in your business? Chat GPT has gotten the most promotion (especially since Microsoft is… Read More >
-
9 Questions to Creating Wealth
We often hear that “selling is hard”, “many small businesses fail”, etc. And while all that’s true, today, instead, we’re… Read More >
-
4 Credibility Busters – Do any affect your business?
I use a PO Box for business mail (do you?) and typically pick it up weekly unless I’m driving by… Read More >
-
Consistent Follow-up: How to and How NOT to
Have you heard the phrase “a day or a decade” when it comes to converting prospects to clients? Or website… Read More >
-
Membership Systems: Why Simplicity Matters
A former client reached out with a problem. None of the videos on their membership platform worked. The video descriptions… Read More >
-
National Handwriting Day
Each year, January 23rd is celebrated as National Handwriting Day. Being a fan of handwritten notes, cards and letters, especially… Read More >
-
My 2022 Reading List
I like to send books to my clients — books I’ve read and think they’ll get something from. For the… Read More >
-
“When it came up”
Most businesses go through “feast and famine” periods – periods where either you have so many clients you’re longing for… Read More >