Category: Business by Design
Strategy, Tactics and Why I’m not a Coach
Last Sunday I logged into my Gmail account to see they’d changed the inbox. Shortly after, I posted a note on my blog about the change and how it affects entrepreneurs who... Read More
Being true to your process…
A client reached out and asked for a quick call before heading into a strategy session with one of his clients. The question was simple: Did I have any thoughts... Read More
Are you making time for this?
Years ago I used to feel guilty for picking up a book or taking a stroll to clear my head "during the workday". After all, "if I wasn't on the... Read More
Increase credibility by replacing these two phrases
I've managed an online team for 16 years and was recently referred to as a "founding grandmother" in the online world by Carrie Wilkinson (formerly branded as The Barefoot Executive)... Read More
VIRTUAL WORKSHOP: Overcome Biz Overwhelm
Get Clients, Add Leverage & Increase Profits without the stress and drama! Ever turn on your computer in the morning and feel a twinge of "Where do I start?" or "What will... Read More
When It Comes to Naming…
In speaking with a client recently, she asked me what the business name "The Martini Way" meant, if it described a process, a system or... It's none of those. It's... Read More
Paying Yourself as a Biz Owner
As a business owner, there are two primary ways you can pay yourself from your business: Take a salary and your business gives you a W-2 at the end of... Read More
An Unexpected Result From This One Decision
Have you ever prepared to sell a house? Painting the walls, increasing curb appeal with some bushes/flowers, decluttering to make it "showable", upgrading appliances, etc. only to discover, once... Read More
Craving a Reboot? Shift Your Energy
Have you ever just craved a reboot? Something to shift up the energy? That was me two weekends ago. While I love what I do and am so grateful to... Read More
Tips to Increase Revenue and Client Retention Regardless of the Economy
In seeing businesses starting to re-open, I'm also seeing many of them lose the customer focus so prevalent in the early days of the pandemic. From Covid-19 surcharges on... Read More
5 Learnings After Facebook Vanishes
It was 2:30am and I was happily sleeping after my second 12+ hour day at a conference in Atlanta. And then came the dings. Ding. Ding. Ding. Each one... Read More
The 3 F’s of a Successful Business
Sandra Martini discusses the 3 components of every successful business -- small or large. We received quite a few follow-ups to last week's article on 3 key marketing skills. Most... Read More
Lifestyle Business: Leading the Life You Want
Recently I read an article on Managing Yourself: Work + Home + Community + Self by Stewart D. Friedman and the following quote caught my attention: “Balance is bunk. It’s... Read More
Limiting Decisions and How to Overcome Decision Fatigue
Lately I’ve been reading autobiographies, biographies and summations of successful people, those who have realized their dreams and gone on to imagine, and achieve, even bigger ones in order to... Read More
Your Path to Productivity
There are so many books, apps, seminars, workshops and types of software on increasing productivity that you’d think we’d have it down by now. Productivity planning for left brainers, right... Read More
3 Skills to Living the Life You Want
Recently I read an article on Managing Yourself: Work + Home + Community + Self by Stewart D. Friedman and the following quote caught my attention: “Balance is bunk. It’s... Read More
3 Resources for Your Business
When you own a business, there are so many things to do – some you excel at and others really should be hired (or “partnered”) out. Whether you’re doing it... Read More
It’s time to have a baby
There are essentially two types of businesses: hobby businesses and gotta-make-money-businesses. If you have a hobby business and that works for you, then this article doesn’t pertain to you (you... Read More