Category: Marketing Strategy & Implementation
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The impact conversation
So often we’re asked, particularly in the coaching and healing industries, how our businesses impact the world. About our movements.… Read More >
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The cure for entrepreneurial burnout
WOW! Last week’s article on burnout inspired more responses than I imagined. . .with most of them starting with “How… Read More >
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Symptoms of Entrepreneurial Burnout
How do you know you’re burned out? Is it: • Avoiding something you know you need to do? • Cringing… Read More >
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My Most Valued 3 Tools + 1 Concept
A question I’m asked often is “What tools do I need to be successful?” and while I can’t answer that… Read More >
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“7 Keys to Getting Known for Something Uniquely Your Own” by Shawn Driscoll
Getting known for something uniquely your own doesn’t mean you have to invent some totally amazing, never-been-thought-of-before idea or product.… Read More >
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#1 Reason You May Be Struggling with Certain Things in Your Business
If you follow me on social media, you know that DH (Darling Hubby) and I adopted two 7-month-old shepherd puppies… Read More >
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Selling and Extreme Client Care Lessons from 4 Authors
Recently, while reading up on the trends of book sales – electronic, paperback and hardcopy – it occurred to me… Read More >
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Where templates go awry
A couple of weeks ago I received an email about a webinar replay. The note’s subject line and first paragraph… Read More >
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No Man is an Island
We all need support. From someone to celebrate with when things are amazing to someone to vent with when things… Read More >
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Why so many businesses fail
A colleague and I recently got into the discussion of why so many businesses fail. There are several reasons of… Read More >
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AmazonSmile = Helping you contribute to your favorite non-profit/charity
Amazon’s launched a new initiative: AmazonSmile as a way to give 0.5% of your eligible purchases to your favorite charity… Read More >
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Escalator Marketing: The What and How
A recent article describing 3 types of marketing left out a big one – Escalator Marketing™, and I thank Maryann,… Read More >
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Booklets and Beyond – Making More Money Today Online and Offline
The following is a guest post from Paulette Ensign. Almost every week people ask my long-time colleague Paulette Ensign if… Read More >
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3 Types of Marketing: Which 1, or 2, best describes your business
A recent topic of conversation at a retreat I held in Martha’s Vineyard, and one I thought you would enjoy,… Read More >
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He Tore Apart My Website Home Page
Recently I learned that the top of my website home page was reviewed on video by one of the big… Read More >
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#1 Way to Increase Your Profits
Typically the phrase “increase your profits” is immediately followed by “lowering your expenses” or “cutting back”. Not today. In my… Read More >
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Facebook Movie: What does yours say to your prospective clients?
In celebration of Facebook’s 10th Anniversary, it gave users the ability to click a link and create a one-minute video… Read More >