Category: Client Success / News
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A Pandemic Tale of Two Businesses
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Defining Your Best Customer
Many define their “best” customers as the “big ticket” customers — those who buy the biggest programs, products and services. Read More >
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Creative Ways to Increase Sales Without Discounting Your Prices During a Crisis or Recession
You’re continuing your marketing. Assessing what your clients most need right now and working to give it to them. And… Read More >
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Business Resources During COVID-19
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Entrepreneurial Overwhelm, Part 2 of 3: 3 Growth Stages of Your Business
Stage 1 business owners are often easily seduced by those who cater to opportunity seekers – simply because you’re so… Read More >
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5 Learnings After Facebook Vanishes
It was 2:30am and I was happily sleeping after my second 12+ hour day at a conference in Atlanta. And… Read More >
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Refreshing the Client Experience
I recently read Hit Refresh: The Quest to Rediscover Microsoft’s Soul and Imagine a Better Future for Everyone by Satya… Read More >
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5 Customer Service/Experience Strategies You’ll Want to Incorporate Today
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How are YOU spending your average business day?
As a small business owner you have several hats to wear and several choices about how you wear them. This… Read More >
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How to Build an Engaged List using Extreme Client Care
You’re offered an opportunity to significantly grow your community (a.k.a. “list”). You respect the person making the offer. You have… Read More >
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Amplify the positive impact of your products, services and marketing
Guest post by Bonnie Hutchinson “I’ve learned that people will forget what you said, people will forget what you did,… Read More >
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2017 Goals: Week 4 of 52 Update
Sandra Martini shares Week 4 of 52 Progress Report on status of 2017 Goals. So here we go. . .Week 4’s Progress… Read More >
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The 3 F’s of a Successful Business
Sandra Martini discusses the 3 components of every successful business — small or large. We received quite a few follow-ups… Read More >
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2017 Goals: Week 3 of 52 Update
Sandra Martini shares Week 3 of 52 Progress Report on status of 2017 Goals. So here we go. . .Week 3’s Progress… Read More >
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3 Key Marketing Activities for 2017
Sandra Martini shares her predictions of the top 3 marketing activities savvy business owners will engage in during 2017. Regardless… Read More >
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2017 Goals: Week 2 of 52 Update
Sandra Martini shares Week 2 of 52 Progress Report on status of 2017 Goals. So here we go. . .Week 2’s… Read More >
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2017 Goals: Week 1 of 52 Update
Sandra Martini shares Week 1 of 52 Progress Report on status of 2017 Goals. So here we go. .… Read More >
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My Goals for 2017
Sandra Martini shares her big list of goals for 2017 and how setting full-year goals can be advantageous to… Read More >